Willi Hink has worked at the German Football Association (DFB) since 1987 and currently holds the position of Managing Director of amateur football and football development. In his long career at the DFB, he has also worked in the areas of sustainability, education, women's football, refereeing and league affairs. Willi Hink has been a member of the UEFA Grassroots Panel since 2004. He supports UEFA as an advisor on the development of grassroots football.